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Nike blew through cheap nike air max shoes earnings expectations for the first quarter of fiscal-year 2016, proving that it's still the top clothing retailer in the US.
On Friday, the stock surged to an all-time high cheap nike air max online.
A huge chunk of its recent success can be attributed to its cheap nike air max outlet women's business, according to Nike President Trevor Edwards.
Revenue from the women's business grew by double cheap nike air max sale digits in the first quarter compared to the same period last year, Edwards said on a recent earnings call.
"We launched the highly anticipated training shoe — the MetCon 1 — for women, which offers just a hint of what's to come in training," he said. "We continued to lead with key apparel styles such as the Dri-FIT knit bras and Nike pro tights, cheap nike air max china all of which are important drivers for this business."
Nike's Roshe and Air Max shoes were also popular among women, he said cheap nike air max free shipping.
This massive growth follows Nike's huge advertising push in the women's sector earlier this spring with its #BetterForIt campaign.
The campaign encouraged women to challenge cheap nike air max from china themselves and to continue pushing harder — a theme prevalent in competitor Under Armour's advertising campaigns.